Live Company Group Plc (LON:LVCG) has announced the arrival of its BRICKLIVE content in Buenos Aires with a show that opened on May 19 and 20.
The AIM-listed media company said the show features popular BRICKLIVE content including LEGO Safari animals, brick pits including Duplo and Soft Play, racetracks, the ever-popular graffiti wall and a host of build zones made up of LEGO themes including Star Wars, Minecraft, Friends, City and Architecture bricks.
READ: Live Company to launch BRICKLIVE Kids’ Café in Seoul
The group added that the show, which takes place at the La Rural Exhibition Centre, would run for a further 3 days over the weekend of May 25-27.
Live Company also said that BRICKLIVE’s licensed partner for Argentina, EXIM ENT, had attracted new sponsors for the Buenos Aires show including Banco Macro, one of the largest banks in Argentina.
EXIM ENT is BRICKLIVE's licensed partner for countries in Latin America, including Argentina, Uruguay and Mexico, operating on a licence fee and working closely with the regional and international Brick Live Group team.
WATCH: Live Company Group sees "substantial" growth of BRICKLIVE brand
David Ciclitira, executive chairman of Live Company Group, said: "Watching BRICKLIVE events grow and thrive around the world is unbelievably exciting. Following their first show at the end of last year in Campinas, we are excited to now be building a presence in Argentina which demonstrates the universal appeal of the BRICKLIVE offering.
He added: “The Buenos Aires event is a perfect example of just how diverse a BRICKLIVE event can be. There is something for animal lovers, Star Wars fans, AFOLs and children. BRICKLIVE events have the potential to appeal to a variety of demographics and the Buenos Aires show is proof of this."
In early morning trading Monday, Live Company shares were up 1.8% at 41.2p.