SportsHero Ltd (ASX:SHO) has entered into a strategic partnership with Singapore based social e-commerce player Yuuzoo Corporation (SGX:AFC).
SportsHero is a real-time fantasy sports app and social prediction platform where top ranked fans stand to win daily, weekly and monthly prizes.
The YuuZoo social platform has a dominant presence in the African continent and has amassed a huge community size of over 100 million football fans.
In Africa, YuuZoo has signed on dominant Nigerian broadcaster, the Nigerian Television Authority (NTA), as a collaboration partner.
NTA and YuuZoo air a prime-time television show every Wednesday and will use this medium to promote competitions for the African continent on SportsHero’s platform.
The sponsorship and promotion revenues generated from this strategic partnership will be shared equally between YuuZoo and SportsHero.
SportsHero’s aim is to build an amalgamated community size of one billion people by the end of 2017.
This ambitious project looks to combine the communities from all of SportsHero’s affiliates (social platforms, B2B & B2C brands, professional sports teams) to create a large community of sports fans.
SportsHero’s shares are having a great run on the ASX, rising circa 50% over the last three months to $0.052.