Coffee giant Starbucks Corp (NASDAQ:SBUX) saw shares rise 2.17% on Thursday ahead of third quarter earnings, which are due after the bell.
Clearly the market is anticipating some healthy numbers though the drinks retailer has disappointed Wall Street in the previous two quarters, sending shares plummeting.
It also got a kick in the teeth last month, when broker Wedbush downgraded the stock for the first time.
It made the call due to concerns over the sales outlook, and the rating was cut to 'neutral' from 'outperform'.
Same-store-sales growth was expected to rise to 5% for the third quarter, and then to 5.2% for the fourth quarter, according to the broker - compared to 3% growth in the second quarter.
Meanwhile, the firm is expected to report earnings of 55 cents per share on $5.75bn in revenue, according to Thomson Reuters estimates.
Investors will be keen to see how the new sweet and sour drink the Unicorn Frappuccino performed.
When Starbucks released last quarter's results, the company said the beverage had helped accelerate sales during April.
The firm has also rolled out several new drinks during the quarter including the Midnight Mint Mocha Frappuccino, an Ombre Pink Drink and the Iced Coconutmilk Mocha Macchiato.
The firm has announced today it will buy the remaining 50% share of its East China business from joint venture partners for around $1.3bn, marking the biggest acquisition ever for the company.
Starbucks is buying the rest of its East China joint venture in its biggest deal yet https://t.co/ERaIkJEDW7 pic.twitter.com/bWoxiW0ren
— Bloomberg (@business) 27 July 2017
Traders will be looking from the results to see how that may impact group margins.
China is Starbucks' fastest-growing market outside the United States by number of stores.
Also it is set to sell its 50% stake in its Taiwanese joint venture for about $175 million, with deals set to close by early 2018.