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The Markets
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The Markets
by Proactive
Proactive UK has moved.
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The Markets
by Proactive
Proactive UK has moved.
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Retail

N Brown Group shares rise 10% after upbeat Christmas trading statement

“We are benefitting from improved trading agility as a result of the transformational changes we have made,” said chief executive Angela Spindler.

Shares in N Brown PLC (LON:BWNG) rose 10% in early trade after the catalogue retailer weighed in with a solid third-quarter trading performance and updated on profit margins.

Group revenue rose 4.1%, with Christmas trading driven by record cyber fortnight ahead of the festive season.

The company, which focuses on plus-sized customers with its Jacamo and Simply Be brands, said full-year gross margins would fall around one percentage point.

Ahead of the update, the City had been guided that the drop would be in the range of 0.5-1.5%.

N Brown said it is on track to meet full-year profit expectations.

Drilling down into the numbers for the 18 weeks to December 31, online sales were up 12% and they now account for 70% of total revenue.

Mobile devices made up 72% of traffic and conversion on mobile devices continues to improve, the company said.

“We are benefitting from improved trading agility as a result of the transformational changes we have made,” said chief executive Angela Spindler.

“This was reinforced by our performance across cyber fortnight which resulted in two record-breaking weeks for the business. In light of our trading performance, as we approach the year-end, we are comfortable with current market expectations.”

At 8.20am, the shares were up 19.6p at 222.8p.

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