Rewardle (ASX:RXH) has further expanded its Rewardle Network with the signing of a multi-year service agreement with Munch Express, which operates a food truck fleet of about 70 vehicles.
This includes an initial pilot deployment, which has commenced.
Subject to the pilot meeting key performance requirements a broader roll out of the Rewardle Platform across all Munch food trucks will be initiated under a multi-year commercial agreement that the company expects to be worth approximately $75,000.
Munch has over 25 years’ experience in the mobile food industry, providing work places that lack the facilities to provide meals to staff by providing door to door delivery of packaged foods via food trucks and vans.
Adoption of the Rewardle Platform by Munch will provide a marketing and transactional platform that combines membership, points, rewards, mobile ordering, payments and social media integration into a single cloud based platform powered by Big Data analysis.
This facilitates a next generation level of customer service and insightful consumer behavioural data to assist in management decision making.
Last month, the company established a brand partnership agreement with Quickflix to distribute premium movie and TV content as rewards.
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