The high street looked set on Tuesday to face a double-whammy of retail collapses as reports suggested Austin Reed would follow BHS into administration.
The 116-year-old gents' outfitter was filing a notice of its intention to appoint administrators, potentially putting 1,000 jobs at risk, according to reports.
The retailer has closed 30 stores as part of attempts to get back on track but has failed to find a buyer, Sky News said.
It follows Monday's news that BHS was appointing administrators following the reported failure of rescue attempts including talks with Sports Direct International PLC (LON:SPD).
The controversy has sparked calls for the store chain's former owner Philip Green to inject cash into the group's pension fund, which has a £571mln deficit.
The Pensions Regulator and the Insolvency Service reportedly are investigating the collapse of BHS, which has cast a question mark over the jobs of about 11,000 staff.