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The Markets
by Proactive
Proactive UK has moved.
Coverage of London’s small caps continues on proactiveinvestors.com
Go to Proactive UK
The Markets
by Proactive
Proactive UK has moved.
Small-cap coverage continues on .com
Go to Proactive UK
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The Markets
by Proactive
Proactive UK has moved.
Small-cap coverage continues on .com
Go to Proactive UK

Fashion & brands

British American Tobacco inks vape tie-up with Reynolds

“This agreement should provide a strong platform to meet the demands of consumers today and in the future."

British American Tobacco (LON:BATS) has told investors that it has signed a technology-sharing agreement for vapour and electronic cigarette devices.

The deal with Reynolds American Inc sets out a framework for collaboration and mutual cross-licensing up until the end of 2022.

It contemplates joint research and development activities and co-operation.

"This is an important milestone for BAT,” Kingsley Wheaton, managing director of BAT’s next generation products.

“This agreement should provide a strong platform to meet the demands of consumers today and in the future."

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