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Retail

AO World reports higher revenue and says it is on track

AO World expects quarterly revenue to rise by a fifth

Online appliance retailer AO World (LON:AO.) expects quarterly revenue to rise by at least a fifth as it reported further progress.

AO, which sells washing machines, fridges and other white goods, said it expected overall revenue in the quarter to September to increase year on year by 20%-21% driven by growth in AO.com sales of over 30%.

It has speeded up investment in AO.com over the quarter through TV advertising and other media, which it said would underpin long-term prospects and boost short-term revenue.

Progress in Germany, where it is launching a retail operation, remained in line with plan and AO World said business development remained encouraging.

"The long-term strategic progress of the business is on-track," it said.

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