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The Markets
by Proactive
Proactive UK has moved.
Growth stocks coverage continues on proactiveinvestors.com
Go to Proactive UK
The Markets
by Proactive
Proactive UK has moved.
Growth stocks coverage continues on .com
Go to Proactive UK
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The Markets
by Proactive
Proactive UK has moved.
Growth stocks coverage continues on .com
Go to Proactive UK

Blockchain & Crypto

Inside the $33 trillion Stablecoin boom: The consumer sectors driving on-chain settlement

Stablecoins crossed a threshold in 2025 that is hard to overstate. Total transaction volume hit a record $33 trillion across the year, a 72% jump that, according to data compiled by Artemis Analytics and reported by Bloomberg, pushed the asset class past Visa's annual throughput and turned what began as a trading tool into one of the most active payment networks in the world.

For investors trying to separate signal from noise, the useful question is no longer whether stablecoins matter, but where all that volume is actually going.

Where the volume is actually going

The flows break down into a handful of real-world categories, and some of the fastest growth is happening in consumer-facing sectors that rarely make the front page. Cross-border remittances, business-to-business settlement, payroll for distributed workforces and card-linked spending all run on the same rails, and so does online gambling.

The english crypto casino market has become one of the clearest demonstrations of stablecoins working as everyday money: crypto casinos and their international peers now settle billions in wagers on-chain, drawn to the same near-instant, low-fee settlement that appeals to any merchant.

It is a use case that barely existed at scale three years ago and now sits inside an $81 billion market.

The number behind the number

That $33 trillion figure deserves a caveat, and the sharper investors apply it. A large share of the total is trading activity, liquidity provisioning and internal rebalancing rather than genuine payments.

When McKinsey and Artemis filtered for real economic activity, they put true stablecoin payments closer to $390 billion in 2025, a figure that nonetheless more than doubled from the year before.

Headline volume is the wrong proxy for adoption, because the growth rate of real payment usage, not the raw total, is the figure that actually signals where the market is heading.

Regulation opened the door

The trajectory steepened largely because the regulatory picture changed. The passage of the GENIUS Act in the United States and the rollout of MiCA across the European Union gave stablecoins a legal definition for the first time, and enterprises that would not touch the asset class in 2023 now have compliance teams that can sign off.

Bloomberg Intelligence projects total stablecoin flows could reach $56 trillion by 2030, a forecast that assumes this institutional door stays open.

The sectors turning volume into revenue

Underneath the policy shift sits concrete, measurable demand, and remittances are the textbook case. Global flows exceed $944 billion a year, and the World Bank puts the average cost of sending $200 through traditional channels at 6.4%, with settlement often taking days. Stablecoins move the same value in seconds for fees that can fall below a cent.

Business-to-business settlement is the largest category by volume, accounting for roughly 63% of stablecoin payment activity by the end of 2025 as corporates route supplier payments around multi-day banking delays.

Card spending is catching up fast: Visa reported annualised stablecoin settlement volume of $4.6 billion on its network in the first quarter of 2026, and Stripe paid $1.1 billion for Bridge specifically to put stablecoin rails behind card acceptance.

Institutions expect this to compound. In one cross-industry survey, the majority of respondents believed 5% to 10% of all cross-border payments would run on stablecoins by 2030, a shift worth somewhere between $2.1 trillion and $4.2 trillion in value.

Gambling as a leading indicator

Online gambling sits squarely inside this story rather than off to the side of it. The crypto casino market reached an estimated $81 billion in 2025, with $26 billion in digital-currency bets placed in the first quarter alone, and analysts project the sector at $65 billion to $81 billion for 2026.

What ties it back to the macro picture is the same behavioural logic driving B2B and remittances: users would rather not gamble on their currency as well as their cards, so stablecoins now account for the majority of wagers, with Bitcoin held back for high-stakes liquidity.

For investors, the sector is a useful leading indicator of consumer comfort with on-chain settlement, because it puts stablecoins in the hands of mainstream users at scale and under real commercial pressure.

What investors should actually track

The investment takeaway is not the $33 trillion headline but the texture beneath it. Stablecoins are completing the journey from a parking space for traders into the settlement layer for remittances, payroll, commerce and entertainment, and the consumer sectors adopting them first are the ones where speed and cost matter most.

The incumbents have noticed: Visa, Mastercard, Stripe, PayPal and Western Union are all building on the same rails. The next phase of the story will be written less in raw transaction counts and more in which of these everyday use cases turns volume into durable revenue.

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The Markets
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