Marriott International Inc (NYSE:MAR) shares surged 8.5% in early trading on Tuesday after the hotel operator reported stronger-than-expected revenue for the fourth quarter of 2025, driven by international travel and growth in its loyalty program.
The company posted revenue of $6.69 billion, slightly above analysts’ estimates of $6.67 billion, while adjusted earnings per share (EPS) came in at $2.58, just below the $2.61 consensus.
Worldwide revenue per available room (RevPAR) increased 1.9% in the quarter, with international RevPAR rising 6.1%, offsetting a near-flat performance in the US and Canada.
Looking ahead, Marriott forecast first-quarter adjusted EPS between $2.50 and $2.55, in line with Wall Street expectations, and projected worldwide RevPAR growth of 1% to 2%. For the full year, the company expects adjusted EPS of $11.32 to $11.57 and RevPAR growth of 1.5% to 2.5%. Marriott also plans net room growth of 4.5% to 5% and capital returns exceeding $4.3 billion.
“Marriott delivered excellent results in 2025, reflecting the strength of our brands, delivery of great experiences to our customers and continued momentum in development activity,” said CEO Anthony Capuano. “I am proud of the results we delivered this year and am incredibly optimistic about the future.”
International RevPAR increased 6%, led by EMEA and APEC, benefiting from solid leisure transient and cross-border travel, Capuano noted. Luxury hotels outperformed globally, with RevPAR rising more than 6% during the quarter, while performance moderated down the chain scales.
Marriott’s development pipeline grew nearly 6% from year-end 2024, reaching approximately 610,000 rooms across 4,100 properties. The company signed roughly 163,000 organic rooms in 2025, with one-third coming from brand conversions. The firm also integrated the citizenM portfolio, adding 37 hotels and nearly 8,800 rooms, and opened 37 Series by Marriott hotels in India while expanding the brand into the US and Canada.
The Marriott Bonvoy loyalty program added about 43 million members in 2025, bringing total membership to nearly 271 million. Member stays accounted for 75% of room nights in the US and Canada and 68% globally, the company said.