Virtuix Holdings Inc (NASDAQ:VTIX), a developer of full-body virtual reality systems, began trading on the Nasdaq Global Market on Tuesday under the ticker symbol VTIX, marking a milestone for the Austin, Texas–based company as it looks to scale its technology across consumer, enterprise and defense markets.
Shares of the company closed at $24.39, up nearly 22% in its first day of trading.
Founded in 2013, Virtuix designs and manufactures omni-directional treadmills that allow users to walk, run, crouch and jump naturally inside virtual environments. Its flagship product line, branded Omni, is aimed at solving what the company sees as a key limitation in virtual reality: enabling realistic physical movement in AI-generated worlds rather than relying on handheld controllers.
The company’s roots trace back to 2011, when founder and CEO Jan Goetgeluk began developing the original Omni treadmill after becoming frustrated with button-based movement in VR. That vision gained early traction through a Kickstarter campaign launched in June 2013, which raised more than $1.1 million and ranked among the most successful campaigns of its time. Since then, Virtuix has raised about $50 million from investors including entrepreneur Mark Cuban, venture capital firms Maveron and Scout Ventures, and through equity crowdfunding.
Scout Ventures, which participated in Virtuix’s first seed round and subsequent financings, said the company addresses a critical gap in virtual reality. “Virtuix’s technology offers a unique solution to enable physical movement within virtual worlds,” said Brad Harrison, the firm’s founder and managing partner. “It is a key piece of VR that has been missing.”
Virtuix said it has now brought three generations of products to market, generating more than $20 million in cumulative sales. Its most recent launch, Omni One, targets home gamers and positions physical activity as part of the gaming experience. Revenue for the six months ended September 30, 2025, rose 138% from a year earlier, the company said.
Alongside its Nasdaq debut, Virtuix secured an $11 million investment from Chicago Venture Partners and a conditional $50 million equity line of credit. The company plans to use the proceeds to expand sales and marketing for Omni One. Production capacity is already in place to manufacture up to 3,000 units per month, which Virtuix estimates represents about $100 million in annual revenue potential.
“We’re only getting started,” Goetgeluk told investors in a statement, pointing to advances in AI-powered 3D reconstruction techniques, such as Gaussian splatting, that can rapidly create photorealistic virtual environments. “The missing piece is the ability to move through those worlds naturally. We pioneered the technology to make that possible.”
Looking ahead, Virtuix is also pursuing what it calls a “dual-use” strategy, combining high-volume consumer sales with higher-margin defense applications. The company is developing products such as Virtual Terrain Walk, a training system designed for military and defense customers.