Shopify Inc (TSX:SH., NYSE:SHOP) has reduced parts of its workforce in recent weeks, cutting managerial roles across teams including merchant success, operations, sales, and account executives.
The Ottawa, Canada-headquartered eCommerce firm said the moves were intended to simplify its organizational structure and improve operational efficiency, rather than responding to financial pressures.
Shopify spokesperson Ben McConaghy said in a statement that the cuts aimed at “removing layers that created complexity without additional merchant value.”
He added that the changes “impact a fraction of a percent of our team, keeping us fast, sharp, and focused on long-term merchant success.”
With roughly 8,100 employees as of December 2024, a reduction representing a fraction of a percent could affect up to about 80 staff members.
The recent layoffs appear distinct from earlier firings related to a sales fraud investigation. In June 2025, Shopify terminated a small number of sales employees who were found to have inflated product sales numbers.
McConaghy said the investigation affected “a very small, single-digit number of salespeople” and added that the issue “had no impact on our financials and the issue is closed.”