Nevis Brands (CSE:NEVI, OTCQB:NEVIF) has announced the expansion of its Major cannabis beverage line into new US markets as the company continues to grow its presence in the adult-use cannabis sector.
The company has launched its Major 100mg cannabis-infused shots in New Mexico, now available at select licensed retailers across the state.
The single-serve, fast-acting beverages are formulated with precise dosing and designed for convenience, according to the company.
"This launch marks an exciting chapter for Major in New Mexico, where we've seen strong demand for innovative, high-quality products like ours," Nevis Brands CEO John Kueber said in a statement.
"We're thrilled to bring our 100mg cannabis shots to market, providing a reliable and enjoyable alternative in a growing recreational landscape."
Nevis Brands also confirmed that production has begun for Major products in Arizona, with full market entry expected before the end of November 2025.
The expansion will bring the brand’s lineup of cannabis beverages to Arizona consumers, supported by the company’s existing manufacturing partnerships and regulatory framework.
"Our return to Arizona represents a strategic step in our multi-state growth strategy," Kueber added.
"We saw meaningful demand for our product while in Arizona from 2021 to 2024 and with new and highly capable production and sales partners, we believe we can again be successful.”
Nevis Brands stated that additional information about the Arizona launch will be released following completion of production and product rollout.
Since its debut in Washington State in 2019, Major has sold more than five million bottles. The beverage delivers 100mg of THC and is designed to take effect within 10 to 20 minutes of consumption.