Bango PLC (AIM:BGO, OTCQX:BGOPF) has signed a major deal with South Korea’s KT to provide the technology underpinning new subscription bundles, including artificial intelligence-based services, in a move that marks the UK group’s first major partnership in the country.
KT, which has more than 13.5 million mobile customers, will use Bango’s Digital Vending Machine to offer a variety of services through a single platform, allowing its users to sign up for and manage multiple third-party subscriptions (from AI tools to language apps) in one place.
The agreement gives the company a foothold in one of Asia’s most digitally advanced telecoms markets and comes as mobile operators increasingly look for ways to differentiate their service packages and tap into the fast-growing subscription economy.
Bango’s system allows mobile operators to bundle subscriptions together and deliver them to customers with minimal technical integration. For companies like KT, it means faster time to market for new services and better tools to analyse customer usage patterns and tailor offers accordingly.
South Korea is among the leaders in applying AI to everyday services, with KT investing heavily in the technology across its business lines. The company’s move to include AI subscriptions in its customer bundles reflects rising demand for digital tools that support productivity and learning.
"KT is a leader in its field and now, also in the subscription space, taking bold steps to offer customers a wide and modern mix of digital services," said Paul Larbey, CEO of Bango.
"With the Bango DVM, they can move faster, launch smarter, and deliver the high-demand subscriptions people are asking for, from SVOD to AI."