Mobile Streams PLC (AIM:MOS) shares were up 25% in Thursday’s deals after it confirmed the launch of its online sportsbook and casino platform in Mexico, called Estadio Gana.
Following a successful VIP testing phase, Estadio Gana is now live and accessible to the public, it said.
The firm cited market research which estimates Mexico's sports betting and gaming industry will reach $11.47 billion by the end of 2025, and, rise further, by up to 70% by 2028 spurred on by next year’s FIFA World Cup, which is being co-hosted by Mexico.
"We are extremely pleased to be able to announce the launch of Estadio Gana,” chief executive Mark Epstein said in a statement.
“This project has been a focus for the team both here in London for Mobile Streams as well as the team and our numerous partners in Mexico.
“It marks a great day for the company, and I want to thank all those who have helped get us to this stage.”
In London, Mobile Streams shares were up around 25% to 0.65p.