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NetPlay TV wins 2-year Scottish TV broadcast deal for

NetPlay TV wins 2-year Scottish TV broadcast deal for

Live interactive TV gambling specialist NetPlay TV PLC (AIM: NPT) said it signed a new two year TV distribution deal with STV Group PLC (LSE: STVG) to broadcast, one of its key branded TV shows, live on the late night schedule, six nights a week.   The agreement follows a successful trial during the final quarter of 2009.

Broadcasting is scheduled to start from 12 February 2010.

 STV is the biggest commercial broadcaster in Scotland reaching over 4 million viewers every month. The broadcast of the service on STV will be supported by additional TV, web, cinema and press advertising, the company said in a statement. is also broadcast live on Virgin 1, and Bravo 2 seven nights a week, allowing viewers to place real cash bets on a live roulette wheel.

In late September 2009, NetPlay TV signed a landmark five year deal with Channel Five for the broadcast of its brand. Since launch the gross bets and deposits of this service have increased considerably showing a 36 percent growth in the fourth quarter of 2009 over the previous quarter. This growth has continued in 2010.

NetPlay CEO Martin Higginson said: "This agreement builds on the pivotal deal we signed with Channel Five.  Confirmation of the increase in top line bets, deposits and sign ups proves our belief in TV as a new and exciting distribution channel for gaming services. The change in Ofcom rules in July 2009 (allowing broadcasters to explore new revenue generating options), has enabled us to secure the majority of TV distribution channels in the UK.  With these secured, we believe NetPlay TV is now well positioned to dominate this space and create a significant new gaming market."

NetPlayTV said it is regularly paying out over £1.5 million in winnings each day. The service is fully regulated by the Alderney Gambling Commissions.

The company has now secured long terms deals with Channel Five, STV, Virgin Media Television, Sky and FreeSat. It continues to see topline growth in terms of bets, deposits and sign-ups. The company is now focused on maximising profits from its business, including the migration of the service to Alderney later this month.

NetPlayTV operates a number of interactive gaming services under a UK, Malta and Alderney gaming license, including, and

View full NPT profile View Profile

Netplay TV Plc Timeline

February 02 2017
September 13 2016
January 14 2016

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