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The Markets
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The Markets
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Proactive UK has moved.
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Media

The future is bright for Lad Bible publisher LBG, reckon Shore Cap analysts

LBG Media PLC (AIM:LBG) received a glowing write-up from Shore Capital Markets after the broker initiated coverage on the Lad Bible publisher this week.

Analysts praised LBG’s transformation from a single Facebook page to “a global digital entertainment business encompassing a portfolio of youth-focused brands and channels with an impressive and growing reach of over 1 billion viewers across multiple platforms”.

“We believe that LBG’s proven ability to connect brands with Gen Z consumers via targeted and purpose-driven content means it is strongly positioned to capitalise on a range of growth drivers,” they added.

Growth drivers for the business include a revival in digital advertising spend, greater engagement with the Gen Z cohort, US market penetration and “the financial firepower to complement organic growth via acquisitions”.

Shore Cap anticipates 62% aggregate earnings-per-share growth over three years, driven by robust cash generation and organic growth opportunities.

Additionally, analysts highlighted LBG’s ambition to grow revenue to £200 million annually through a combination of organic growth and acquisitions.

Shore Cap gave the stock a buy rating with a 159p fair value estimate against the current price of 126.7p.

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