Shares in Puma tumbled almost 13% to their lowest since 2018 after the sportswear company warned that macroeconomic and geopolitical factors may squeeze profits more than previously expected.
The German company said these challenges were weighing on consumer sentiment, while shipping costs are also higher, leading it to give guidance for 2024 operating profit of €620-670 million, compared with earlier guidance of €620-700 million, and last year's €621 million.
This followed a second quarter where sales rose 2.1% to €2.1 billion on a currency-adjusted basis, while underlying earnings (EBITA) was up 1.6% at €117 million.
Chief executive Arne Freundt said the group has a "strong order book" for the second half of the year and expects further improvement in its wholesale business in the coming quarters.