Elvis could be back in a building near you - albeit in hologram form as the creators of Abba Voyage look to build a new show using the King of Rock and Roll.
Pophouse, the Swedish entertainment firm co-founded by Abba singer Bjorn Ulvaeus, is hoping to develop a live show using a virtual version of Elvis.
Discussions have begun between Pophouse and Sony, which owns the rights to Presley's songs, and Authentic Brands Group, which owns his image and likeness, in the hope of partnering for the project.
Should a deal be worked out it would represent the second Elvis hologram tour in development in recent times, with British group Layered Reality already preparing an AI-powered concert set to take place in London in November before shows in Tokyo, Berlin and Las Vegas.
Abba Voyage took the industry by storm when it opened curtains back in 2022, with the show still being shown at the purpose-built Abba Arena, located in the Queen Elizabeth Olympic Park in east London.
Some two million tickets have been sold over the two years Abba Voyage has been running.