Salesforce Inc (NYSE:CRM, ETR:FOO) has opened its first AI Centre in London, in Southwark at the Blue Fin Building, signalling what the global CRM giant called “a vote of confidence in the United Kingdom’s AI economy”.
It forms part of Salesforce's $4 billion investment pledge into the UK’s artificial intelligence sector.
Since announcing the pledge in June 2023, Salesforce has invested over $200 million into companies including AI-powered text-to-speech software platform ElevenLabs.
ElevenLabs achieved unicorn status earlier this year following an $80 million funding round led by Andreessen Horowitz.
“AI has the potential to drive major growth for UK businesses – with the UK AI market predicted to reach over $1 trillion by 2035. To realise this opportunity, industry-leading experts must work together to develop innovative solutions and overcome obstacles,” said Salesforce UKI chief executive Zahra Bahrololoumi.
Howard Dawber, Deputy Mayor of London for Business and Growth, added: “This new UK AI Center will bring industry experts together to innovate and collaborate.
“It will provide training for Londoners to access the jobs and opportunities of the future and boost our economy as we continue to work towards a fairer and better city for everyone.”