Aston Martin's boss said a net zero ban on petrol cars would be "premature" due to the current weakened demand for electric vehicles.
Lawrence Stroll, the Canadian billionaire and owner of Aston Martin, believes any push towards EVs will be based on "hype" rather than real demand.
He reckons most consumers don't want electric vehicles no matter the incentives offered by governments.
A lack of electric vehicle charging points is partly to blame, Stroll argued.
The UK has begun upping the number of EV charging points after reports earlier this year revealed drivers don't believe the network is fit for purpose.
Luxury and supercar makers also have been watering down plans for a switch to fully electric ranges after the EU and UK pushed back deadlines for a complete switchover until 2035.
In February, Mercedes-Benz said it would still be producing petrol-fuelled cars well into the 2030s despite the targets set for carbon transformation.