Pret a Manger has chopped the price of six of its best-selling sandwiches after accusations of profiteering.
Posh cheddar baguettes are now £1 cheaper at £3.99 in the biggest reduction, while other cuts range from 66p to 26p.
The German-owned chain has been accused of profiteering in the past though has always defended its policies by saying it has been transparent with customers.
“But prices are going up, so unfortunately, we are having to pass our prices through to our customers from time to time.”
Pret currently runs around 450 stores across the UK with the number expected to hit 500 this year as part of an expansion drive into rural areas and smaller towns rather than its traditional city centre focus.
Clare Clough, Pret’s UK and Ireland managing director, said in a statement: “We’ve been looking at opportunities to bring down our prices where possible.
“Earlier this year, we reduced the prices on six of our freshly made bestselling sandwiches and baguettes by over 10pc on average, including the much-loved tuna mayo baguette and Jambon Beurre.
“Our Club Pret subscribers would also receive an additional 20pc off these products, as well as across our entire menu.”
ONS data on Tuesday morning indicated food prices fell for the first time since mid-2021 in January
Shortly after, Waitrose announced prices of some 200 own-brand items across its supermarkets.
Waitrose said another round of price cuts would take place in the spring.