Seeing Machines Ltd (AIM:SEE, OTC:SEEMF), a leader in advanced computer vision technology, has been honoured with the prestigious 2023 Prince Michael International Road Safety Award.
This accolade, one of the highest in the field of transport safety, recognises the company's significant contribution to reducing road fatalities through its innovative driver monitoring systems.
Established in 1987, the Prince Michael International Road Safety Awards have evolved from a national to a global platform, celebrating significant advancements in road safety.
Congratulating Seeing Machines, HRH Prince Michael of Kent said he was “impressed not just by the technology itself but by the company's ethos and ambition to 'get everyone home safely'".
Backed by over 20 years of data-driven research and by over 14 billion kilometres of real-life driving data, Seeing Machines develops, sells and licenses its mission-critical, camera-based technology that scans the driver's head, eye and body movements to detect distracted behaviour or drowsiness.
The company partners with some of the world's leading vehicle manufacturers and tier-one suppliers across the automotive and aviation sectors.
Seeing Machines caters to an ever-growing demand driven by stringent transport safety regulations, especially in Europe. These regulations push for advanced safety measures in vehicles to address driver fatigue and distraction risks.
"It is a real honour for Seeing Machines to have been presented with this prestigious International Road Safety Award,” said Seeing Machines’ chief executive Paul McGlone. “His Royal Highness Prince Michael of Kent is passionate about road safety and his efforts alone have played a significant role in raising awareness and visibility of this important topic around the world.
“At Seeing Machines, our work is guided by our long-term mission of eventually achieving zero transport fatalities.
“There is still a long way to go but with our safety technology now present in over 1.3 million cars and awareness about road safety greater than it has ever been, there is no doubt we are moving in the right direction.
“This award is testament to the hard work and commitment of everyone at Seeing Machines along with our partners and customers all of whom I'd like to thank."