Cellular Goods PLC (LSE:CBX)’s Nourishing Face Oil is now available in French multinational Sephora’s Beauty Box subscription service in the UK for the first time.
Beauty Box delivers five premium beauty product samples to your doorstep monthly, for a starting price of £11.99.
Cellular Goods is the first Cannabigerol (CBG)-based skincare brand to be included in the Beauty Box subscription.
The company's entire CBG-based product range and gift sets are also available for purchase from Sephora.co.uk during seasonal periods.
Cellular Goods' Nourishing Face Oil uses CBG, a type of cannabinoid found in the cannabis plant, to hydrate skin, prevent water loss and improve lipid balance while also protecting against skin irritation and redness.
Darcy Taylor, interim chief executive of Cellular Goods, commented: "We are pleased to participate in the Sephora UK Beauty Box subscription service and to be the first CBG-based skincare brand included as part of the offering.
“The Beauty Box subscription service is a great opportunity to gain traction with new potential customers, helping to build the Cellular Goods brand and sales and revenue growth.
"Our participation in the Beauty Box platform, in addition to the 'Pick and Mix' and 'Check Out' product trial promotions, forms part of our continued customer acquisition strategy, as we look to utilise and grow our existing sales channels to increase awareness of Cellular Goods' products."