Futura Medical's Eroxon erectile dysfunction treatment won the "New Product of the Year, Healthcare" category at the Boots Supplier Awards 2023 following its UK launch earlier this year.
James Barder, chief executive said: "Winning the "New Product of the Year, Healthcare" award at this year's Boots Supplier Awards is great recognition for Eroxon by one of Britain's most trusted brands.
“Eroxon is a potential game changer for the 4.3 million men who suffer from ED in the UK and we are delighted to see it getting the recognition it deserves."