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Vape specialist Supreme jumps 10% as it heads for record year

Sales are booming in spite of UK ban calls

Supreme PLC (AIM:SUP) jumped almost 10% as the vaping specialist told shareholders it had enjoyed the best start to a year ever in spite of growing calls for the ban of both single-use and flavoured vapes.

Trading is significantly ahead of market expectations, Supreme added, with underlying profits expected to be £3.5 million better than forecast at between £28-30 million, helped by a big contribution from controversial supplier ELF’s flavoured vapes.

In its statement, Supreme said: “[It] acknowledges the wider concerns of youth vaping and remains fully supportive of any proactive measures or changes in legislation that potentially restricts specific products, packaging, flavours or point of sale in the UK.”

Shares rose 9.5p to 108.5p.