MySize Inc (NASDAQ:MYSZ) announced that its Naiz Fit online apparel sizing solution was chosen as one of the best ecommerce tools of the year by Spanish media outlet Marketing4ecommmerce.
The annual ecommerce report evaluates technology and service providers from around the world for its awards.
The report described Naiz Fit as “a tool that helps customers find their perfect size in every store.”
Naiz Fit helps determine a person’s size of each person based on their weight, height, sex, age, and fit to generate up to 21 measurements for each person.
It features modular integrations, a customizable widget, and goal-based functionality and adapts to the language of the user and the local sizing language.
The industry accolade will help to support sales in Europe, particularly in Spain where Naiz Fit is headquartered, MySize CEO Ronen Luzon noted.
“MySize has significantly increased its customer base in Europe through Naiz Fit and we anticipate continued growth in the implementation of our sizing solutions," Luzon said in a statement.
Airport City, Israel-based MySize is an omnichannel e-commerce platform and provider of AI-driven measurement solutions.
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