ARway.ai (CSE:ARWY, OTCQB:ARWYF) announced it has signed a contract with Localiza Rent a Car SA, South America’s largest car rental network with 540 locations in nine countries.
The company noted that the project is a key component of Localiza’s efforts to deliver a differentiated customer experience through newly established rental hubs at all major airports in Latin America.
ARway augmented reality (AR) navigation will be targeted at travellers renting cars in branches located in airports and off-airport locations.
The platform uses spatial computing to create a 3D map of the airport, which can be used by passengers to quickly and easily find the right terminal, gate, and other points of interest on their way to their car rental. The system also has voice commands and other features, making it even easier to use and more convenient than traditional navigation methods.
The pilot, announced in February 2023, initially launched ARway’s navigation technology at a single international airport in Sao Paulo, Brazil, allowing travellers to easily find their way around the airport, saving them time and effort as they navigate to the rental car branch.
“We are thrilled to see ARway signing significant high-profile deals with major brands and enterprise customers like Localiza,” ARway CEO Evan Gappelberg commented.
“This rollout has the potential to touch millions of travellers throughout South America and improve their travel experience as they navigate for the first time from the airport to a Localiza transit hub.”
Gappelberg said the company expects to see more major rollouts in the coming weeks and months, with the goal of covering the globe in ARway’s easy-to-use indoor AR navigation - just like GPS works for outside navigation.
“The applications are endless… airports, shopping malls, museums, college campuses, hotel resorts and more - stay tuned!”
Gappelberg and ARway chief product officer Shadnam Khan will discuss the company’s deals and demo ARway’s new SDK capabilities in a Livestream event today, August 23, at 9am PT/12pm ET.
Contact the author at stephen.gunnion@proactiveinvestors.com