Primark, the discount fashion retailer, has expanded its click-and-collect trial to 32 sites in London.
The service allows customers to shop online from a range of kids' products before collecting them in-store, a company statement revealed.
Around 1,500 baby, kids and nursery products and toys will be available as part of the scheme and can be collected from stores in locations like Oxford Street, Hackney, Westfield Stratford and Woolwich.
Orders will be available for collection from two days after they have been placed with a £10 minimum order value and no delivery charge.
Kari Rodgers, UK Retail Director at Primark, said: "The service is now available in around a third of our UK stores, giving even more customers added choice and convenience.
“The feedback we've had from customers in the stores already in the trial has been really encouraging so we're looking forward to learning more as we expand the trial further."
Primark said it is also planning to lower the prices on hundreds of Autumn/Winter kids wear products.
The fashion retailer has been one of the successes during the cost-of-living crisis, with its cheap clothing garnering attention from consumers looking to save money.
Shares in Primark’s owner Associated British Foods PLC (LSE:ABF) are up over 28% in the year-to-date, having opened on Monday at just over 2,000p.