Bridgeline Digital Inc (NASDAQ:BLIN), a leading marketing software solutions provider, announced that Loyola Press, a renowned non-profit publisher, is making a significant transition to Amazon Web Services (AWS) servers.
The purpose behind this move is to enhance conversions with HawkSearch, an advanced AI-powered search solution developed by Bridgeline.
HawkSearch enables companies to capture greater traffic, increase order value, and drive conversion.
The advanced onsite search solution promises to drive conversions and create positive customer experiences through personalized and relevant search results.
With this latest development, Loyola aims to empower its site search capabilities and boost conversions by leveraging HawkSearch Advanced Analytics reporting and SEO features.
Loyola Press, with its over 100 years of history, has played a pivotal role in the education sector, serving more than 40 million students globally through the publication of diverse books, magazines, and journals. By employing HawkSearch's Rapid UI framework, the publisher can streamline implementation, gaining a competitive edge in the digital landscape.
According to Ari Kahn, CEO of Bridgeline Digital, Loyola Press's decision to migrate to AWS and embrace HawkSearch's latest features demonstrates their commitment to staying at the forefront of digital innovation in the publishing industry.
"Loyola Press's migration to AWS and adoption of HawkSearch's latest features reinforces their status as digital pioneers in the publishing sector," Kahn said in a statement.
Woburn, Massachusetts-based Bridgeline works with companies to grow online revenue by increasing traffic, conversion rates, and average order value.
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