Pearson PLC (LSE:PSON) has highlighted the opportunities offered by AI as it moved to reassure the market after concerns that the new technology could hit the company.
The education publisher said AI will “further strengthen the company's position as a digital-first learning company focused on delivering an unmatched experience for the consumer across their lifetime of learning.”
Andy Bird, Chief Executive, explained AI has played an important role across its product portfolio for many years.
He expects it “to create significant positive opportunities for Pearson, due to our unrivalled depth of content and data.”
He said the firm will embed this technology across key products throughout the portfolio in a way that enhances the teaching and learning experience and has several projects well underway,
Pearson said it remains “on track to achieve our 2023 guidance” and is confident of meeting financial expectations for the medium term.
The reassuring words supported the share price which is 2.0% higher at 834.40p.