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Tech

ARway starts to integrate its platform with the Microsoft HoloLens

ARway Corporation (CSE:ARWY, OTC:ARWYF) said it has begun the development of integrating its platform with the Microsoft HoloLens, with completion of the integration expected within the next 60 days.

The news follows the recent announcement of an integration with Magic Leap Glasses, further pushing ARway's disruption of the Indoor Positioning and Indoor Navigation Market (IPIN) and expanding its reach into large enterprise accounts.

In a statement, ARway's CEO, Evan Gappelberg, commented: "This integration will bring a new level of immersive experience to the HoloLens and ARway users, providing them with a seamless and intuitive way to interact with indoor AR wayfinding, AR experiences and 3D products, advertisements, and more."

He added: "Integrating with a product from a tech giant like Microsoft brings several benefits to ARway, providing ARway with access to a wider customer base, increasing ARway’s brand recognition and market share. It can also help ARway to establish partnerships and collaborations with other companies and organizations that are also part of the Microsoft ecosystem, providing ARway with new opportunities for growth and expansion."

The integration will provide a software package for agencies, brands, and corporations to create and publish large-scale location-persistent AR experiences to Microsoft HoloLens devices from the ARway platform, leveraging ARway's computer vision and extended tracking technologies. The markets that this will service are industrial, manufacturing, and retail.

ARway said its 'Code Once, Deploy Everywhere' strategy to integrate with all OpenXR-compatible glasses and headsets will also enable the company to target additional AR glasses and headsets that are compatible with OpenXR to deploy more integrations.

Microsoft HoloLens is a mixed-reality headset that enables users to interact with virtual objects and holograms in a natural way using hand gestures, voice commands, and eye movements. The device supports a wide range of applications, including gaming, education, healthcare, and enterprise, and has the ability to track the user's movements and adjust the position of holograms in real-time to maintain their position in the physical environment.

Contact the author at jon.hopkins@proactiveinvestors.com

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