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The Markets
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Manufacturing & engineering

Twitter delves into trading with eToro partnership

Twitter has moved a step closer to Elon Musk's dream of being an 'everything app' through a new partnership with eTORO

Twitter Inc (NYSE:TWTR) has partnered with trading app eTORO to bring more stock, crypto and other asset trading data to its app.

Users wishing to trade will be directed to eTORO’s site through a button on Elon Musk’s social media, with the deal set to expand the amount of market data on Twitter.

Some data, such as Tesla Inc (NASDAQ:TSLA)’s share price, is already available on twitter through its ‘cashtag’ feature, though graphs and real time prices are fairly limited.

$Cashtags, now with data ????

???? $SPY ???? pic.twitter.com/XgOK6gf02E

— Twitter Business (@TwitterBusiness) December 21, 2022

These features will be ramped up under the deal, eTORO said on Thursday, connecting users with more “real-time content” and “financial analysis of companies” on Twitter.

Musk, having bought Twitter for US$44bn in October, has preached his intention to create an “everything app” in the past, suggesting the social media could play a key part in this.

However, Musk’s takeover of Twitter has not been without controversy, with just 1,500 staff left from October’s 8,000 and a flurry of advertisers leaving the site, dealing a blow to its revenues.

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