Ford Motor Company (NYSE:F) has resumed full production of its electric F-150 pickups following a battery fire in February, the company announced, and prices are going up.
The automaker said that the standard-range Lightning Pro, already a low-cost version of the truck optimized for fleet use, will now start at almost $60,000. That’s about 50% more expensive than the model’s starting price last spring.
The mid-level Lariat trim with standard-range battery went up in price from $74,500 to just under $76,000. The starting price for a Lightning in the top-line Platinum trim increased, from about $96,900 to more than $98,000, according to reports.
Ford has steadily increased Lightning F-150 prices since the company first announced the truck’s pricing in 2021, due in part to high demand.
Then, in February, a truck caught fire in a Ford holding lot, causing the company to halt production and shipping. The company then identified a potential battery cell defect and recalled 18 Lightnings that may have had the same issue.
Ford shares rose nearly 2% Thursday to $12.28.
Contact Andrew Kessel at andrew.kessel@proactiveinvestors.com
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