Movie tickets aren’t the only thing that Gwyneth Paltrow can sell.
The actress isn’t just entertaining Americans with her real-life courtroom drama, she is inspiring them to buy Caddis Hooper style glasses as well. The gold, wire-framed aviator-style glasses of the famous defendant have sparked as much tittle-tattle as the court proceedings themselves.
Retired 76-year-old optometrist Terry Sanderson is suing the Oscar-winning actress and founder CEO of the lifestyle company goop.com, alleging that a collision with her on a bunny slope in Park City, Utah, on a fateful February day in 2016 ruined his life.
“This case is whiter than Mitt Romney at a mayo convention in Utah during a snowstorm,” one Twitter user quipped in response to a neuro specialist’s testimony that the alleged victim’s injuries prevented him from enjoying wine tasting.
We have now entered the second week of the Gwyneth Paltrow ski crash trial. And Paltrow is apparently doing for the Caddis Hooper style gold aviator glasses what actor Tom Cruise did for classic Ray-Ban aviators when he wore them in “Top Gun.”
The Wall Street Journal said the aviators’ appeal, particularly among a certain subset of high-profile, Gen-X women, is undeniable.
“It’s really this 50-something Gen-X woman that we’re seeing [the aviator] on the most,” Tim Parr, founder and CEO of the American eyewear company Caddis told the Journal.
“There’s this momentum that’s happening with the aviator style and we continue to design more of them because of the success we’re seeing.”
The business newspaper added that at New York’s Silver Lining Opticians, which stocks both modern and deadstock styles from the 1970s, ’80s and ’90s, co-founder Jordan Silver confirmed that more women, 40-something and beyond, are drawn to aviators, which have also been spotted on Katie Couric, Demi Moore, Kerry Washington, Jenna Lyons, Jennifer Aniston and Tracee Ellis Ross.
“There’s a wide vision, they’re sporty and they’re a lot more comfortable than small glasses,” Jordan Silver explained to the Journal, adding that, unlike with plastic frames, the aviator’s nose pads can be adjusted to make the bridge fit.
Contact the author Uttara Choudhury at uttara@proactiveinvestors.com
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