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The Markets
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The Markets
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Proactive UK has moved.
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Food & drink

Fobi AI inks new reseller agreement with bBIG Communications

Fobi AI (TSX-V:FOBI, OTCQB:FOBIF) Inc announced Qples by Fobi has signed a new reseller deal with bBIG Communications Inc, a full-service agency that offers customized marketing and media solutions.

Fobi said in a statement that bBIG works with many global Tier 1 consumer packaged goods (CPG) brands, including Kraft Heinz, Mondelez (NASDAQ:MDLZ), and Red Bull, who currently use bBIG services for traditional promotional and coupon campaigns, but will now be able to utilize the Qples coupon platform for both print-at-home coupons and the new AI (8112) Universal Digital Coupons.

bBIG has been involved in the couponing industry for over 25 years and offers specialized savings and consumer promotions directly to the 1.4 million active US military on duty, and the 16.5 million retired military families worldwide, Fobi said.

READ: Fobi AI taps Colby McKenzie as chief revenue officer as it eyes rapid revenue generation

Fobi CEO Rob Anson said the additional Passcreator deal with bBIG presented a great opportunity for Fobi to potentially deliver more mobile-first platforms and solutions to the US military community, such as its digital verification solution AltID.

“This agreement provides us with a very large opportunity here with the US military services market, which I believe can be successfully repeated globally,” Anson said.

bBIG COO Mark Igo added: “As the coupon industry continues to shift toward the 8112 digital format, the Qples platform is helping us better support our CPG brand clients and enhance their promotional offerings to their own customers.”

Fobi AI (TSX-V:FOBI, OTCQB:FOBIF) is a leading AI and data intelligence company that provides businesses with real-time applications to digitally transform and future-proof their organizations.

Contact the author at emily.jarvie@proactiveinvestors.com

Follow her on Twitter @emilyjjarvie

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