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The Markets
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The Markets
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Tech

Guardforce AI awarded contract for its AIoT robot advertising model in Macau

Guardforce AI Co Ltd (NASDAQ:GFAI) announced that it has signed an Artificial Intelligence of Things (AIoT) Robot Advertising (RA) contract with a local government office in Macau to promote shows, exhibitions, and forums on about 165 of Guardforce AI's robots for a total period of 20 weeks.

The integrated artificial intelligence (AI) and Robot-as-a-Service (RaaS) provider said the AIoT RA model enables advertisers to publish advertisements on Guardforce AI's robots and make more informed marketing decisions with data feedback from the Guardforce AI Intelligent Cloud Platform (GFAI ICP).

“Our AIoT RA model, combined with the GFAI ICP capabilities, provides many distinct advantages, including the ability to deliver interactive ads, as well as display ads based on different scenarios to better address the target audience,” Guardforce AI CEO Olivia Wang said in a statement.

READ: Guardforce AI closes acquisition of Kewei's robot business

“The ability to leverage data analytics also provides advertisers with continuous feedback, thereby making it easier to refine targeting and achieve intelligent, high-quality, and cost-effective smart advertising,” she added.

As well, Guardforce stated that through the AIoT RA services, it has transformed its omnipresent robots into intermediaries that connect customers and advertisers under numerous service scenarios.

Wang also noted that the company looks forward to accelerated growth this year through its AIoT RA model, both in Macau and other important markets around the world.

Guardforce AI is a global integrated security solutions provider that is focused on developing robotic solutions and information security services that complement its well-established secured logistics business.

Contact Sean at sean@proactiveinvestors.com

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