Hapbee Technologies Inc (TSX-V:HAPB, OTCQB:HAPBF) said it has launched an athlete and fitness professional outreach program aimed to help it grow its market share and awareness of its one-of-a-kind digital wellness technology platform.
The company said the program is being spearheaded by former collegiate athlete and US National Rugby Team member Iggy Rodriguez who joined Hapbee as vice president of business development in 2021.
Hapbee said it recently received feedback from former and current professionals regarding their experiences utilizing Hapbee’s digital wellness technology platform.
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National Hockey League (NHL) player and Olympic gold medalist Matt Duchene has been using Hapbee for pre-game naps and said he finds he is sleeping deeply.
“It’s something I will continue to use and am happy to have,” Duchene said.
NHL’s Nashville Predators assistant coach Dan Hinote said an all-natural and effective solution for sleep, recovery and focus that doesn't result in unwanted side effects or chemical dependencies is a massive win for both current and former athletes.
“Every team should be buying Hapbees for their players and coaches,” he said.
Hapbee CEO Yona Shtern commented: “I’m delighted by the feedback Hapbee is getting from athletes who are competing at the highest levels and we are now focusing on expanding the number of athletes that utilize our platform.”
“Establishing a presence among professional athlete communities will serve to further build our credibility and our brand recognition with the broader consumer market,” Shtern said.
Hapbee is a digital wellness technology company that aims to help people take control of how they sleep, perform and feel.
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