Gamelancer Media Corp. (CSE:GMNG, OTCQB:GAMGF) said it has appointed seasoned finance and business executive Pooja Sharma as its new full-time chief financial officer, replacing its previous fractional CFO, Steve Brooks, who will continue with the company in an advisory role to the Chairman and CEO.
The media and entertainment company noted that it has experienced extensive and rapid growth over the past year and expects to experience continued team growth throughout 2023, requiring the need for a full-time CFO.
“(Pooja) will be instrumental in the growth of the company, and we look forward to her valuable contributions in financial strategy, creating efficiencies, and maximizing profitability," Gamelancer chairman and CEO John Dwyer said in a statement. "We are very pleased that Mr Brooks will act as the company's audit advisor and appreciate the wealth of experience he brings to the team and this role. His knowledge, experience, and guidance will support Ms Sharma in her new role as Gamelancer Media's chief financial officer,” Dwyer added.
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Gamelancer noted that Sharma is a chartered professional accountant with nearly a decade of experience as an executive in a wide range of finance and business functions within various industries, including financial controller and director of finance. Most recently, she served as director of finance and HR at Ukko Agro Inc, a Software-as-a-Service (SaaS) company.
Sharma began her career at Muir Tapes & Adhesives, where she spent more than seven years in a variety of roles of increasing responsibility. Along with maximizing profitability, operational efficiencies, and enterprise value, she specializes in executing overall financial strategy, building strong financial foundations for scalability, and driving profitable growth. Sharma also has extensive board and executive committee experience, Gamelancer added.
Rapid growth
The company said it has been growing fast since its inception as Wondr Gaming in 2019 and beginning with the acquisition of JoyBox Media in 2021.
In April of 2022, the full-service media company acquired Gamelancer, rebranded as Gamelancer Media Corp.
Over the course of 2022, the company said it gained noteworthy brand partnerships, increased its owned and operated 27-channel social media network by nearly 1.8 million per month to just over 36 million total followers and subscribers to date, and added several key roles and team-members.
It said it expects to experience continued growth over the coming year in all areas.
"I am very excited to join Gamelancer Media. It has a unique value proposition and a strong foundation upon which the company can grow and execute its strategy of monetizing the largest gaming community through short-form video content creation and broadcasting,” Sharma said. “I see tremendous opportunity for value creation, as we build upon Gamelancers' strong financial and operational foundation, while developing capabilities that further strengthen the company's competitive advantage.”
Based in Toronto, Gamelancer Media Corp is a media and entertainment company producing short-form video content for brands, which it broadcasts on its owned and operated TikTok, Instagram and Snapchat channels.
Contact the author at stephen.gunnion@proactiveinvestors.com