Discount supermarket Lidl has revealed its sales jumped by nearly a quarter over the key holiday period as it said it was buoyed by shoppers switching from rivals amid budget concerns.
The retailer said sales rose by 24.5% over the four weeks to Christmas Day, compared with the same period last year.
It added that it welcomed 1.3mln more customers to stores over the week prior to Christmas compared with the previous year.
This included the supermarket chain's "busiest-ever day of trading in 28 years" on Friday December 23 as shoppers sought to buy last-minute Christmas goodies.
Last week rival discounter Aldi recorded its highest-ever December sales in the UK, with sales up 26% year on year, while the UK’s two leading retailers Tesco PLC (LSE:TSCO) and J Sainsbury PLC (LSE:SBRY) are due to give an update on their trading over the festive period later this week.