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Marketing Partnership Agreed with Bango PLC

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RNS Number : 1186E
appScatter Group PLC
02 July 2019
 

2 July 2019

 

appScatter Group plc

("appScatter" or the "Company")

 

 

Marketing Partnership Agreed with Bango PLC

 

appScatter Group plc (AIM: APPS), the app management and data intelligence platform, is pleased to announce that it has signed an agreement with Bango PLC (AIM: BGO) ("Bango"), the mobile commerce company, to grow in-app revenues for appScatter's customers through Bango Marketplace.

 

Bango Marketplace provides app developers with a unique way of targeting the small percentage of users that are proven to make in-app purchases, which generates the majority of revenues for app developers. App developers who have used these audiences for user acquisition campaigns have more than doubled in-app revenues.

 

Through this partnership, appScatter will offer Bango Marketplace to its app developer customer base, with appScatter developers benefitting from an exclusive offer on high value audiences of pay-proven users.

 

Philip Marcella, appScatter CEO, commented:

 

"Improving the effectiveness of user acquisition is a key strategy for many of our existing customers, so this partnership with Bango is a strong commitment to our ongoing support for our clients' future commercial success."

 

For enquiries, please contact:

 

appScatter Group plc

Philip Marcella, Chief Executive Officer 

 

 

Tel: +44 (0)20 8004 7212

www.appscatter.com

finnCap Limited

Nominated Adviser and Joint Broker

Jonny Franklin-Adams / Hannah Boros/ Edward Whiley

Corporate Broking- Alice Lane

 

Tel: +44 (0)20 7220 0500

www.finncap.com

 

 

 

 

IFC Advisory Limited

PR/IR

Graham Herring / Heather Armstrong / Florence Chandler

Tel: +44 (0)20 7934 6630

www.ifcadvisory.co.uk

 

 

 

 

About appScatter Group plc

 

appScatter is a scalable B2B SaaS platform that allows paying users to distribute their apps to, and manage their apps on, multiple app stores. Additionally, the centralised platform enables app developers and publishers to manage and track performance of their own and competing apps across all of the app stores on the platform.

 

 

About Bango

 

Cross the threshold into the thriving Bango ecosystem where merchants and payment providers converge, grow and thrive. Being inside the Bango circle means global merchants including Amazon (NASDAQ: AMZN), Google (NASDAQ: GOOG) and Microsoft (NASDAQ: MSFT) are able to work together with payment partners from Africa to the Americas, accelerating the performance of everyone on the inside. By bringing businesses together and powering e-commerce with unique data-driven insights, Bango delivers new dimensions of growth and new experiences for people around the world.

 

 


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Price: 17.25

Market: AIM
Market Cap: £16.74 m
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