7digital Group PLC - 7digital wins new contract with Apex Rides
("7digital" or "the Company")
7digital wins new contract with
7digital enters home fitness space with out-of-the-box solution to support music-based virtual fitness service
7digital (AIM: 7DIG), the global leader in B2B end-to-end digital music solutions, is pleased to announce that it has signed an initial 12-month contract with
In exclusive partnership with
Apex is using 7digital's in-house licensing services to negotiate and finalise rights to millions of premium tracks. Through 7digital's catalogue and playlisting tool, instructors will have access to fully cleared and compliant music for programming their classes, making it easy to create custom playlists curated by genre, tempo or music theme in line with the emotional connection and spirit of each class. In addition to playlisting and catalogue curation, 7digital will also provide the backend label and publishing reporting.
Commenting on the agreement,
020 7099 7777
Paul Langworthy, CEO
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020 7614 5900
Richard Johnson, Benjamin Cryer
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Luther Pendragon (Financial PR)
020 7618 9100
Harry Chathli, Joe Quinlan, Elliot Fradd
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About 7digital (www.7digital.com/)
7digital is the global leader in B2B end-to-end digital music solutions. The core of its business is the provision of robust and scalable technical infrastructure and extensive global music rights used to create music streaming and radio services for a diverse range of customers - including consumer brands, mobile carriers, broadcasters, automotive systems, record labels and retailers. 7digital also offers radio production and music curation services, editorial strategy and content management expertise.
7digital fosters industry growth and innovation by simplifying access to music for clients. From years of being the largest independent producer of programming for the BBC and powering services for partners like Soundtrack Your Brand, Global Eagle, Grandpad and Fender, 7digital is perfectly positioned to lead innovation at the intersection of digital music and next-generation radio services.
Apex is the newest and most inclusive at-home exercise bike to hit the UK market. With a uniquely fresh and ergonomic design, state-of-the-art technology and gamified software, it is the only premium product of its type with an accessible price point. Apex is partnered with renowned London spin studio Boom Cycle to create exclusive live and on-demand classes, available on an affordable subscription basis. The bike is compact and comes in four colours, and uses Bluetooth technology to connect to the user's iPad or iPhone, where they can stream and take part in Apex classes. Real-time interactive leader boards measure RPM and resistance, and reward each rider with Apex points. The Apex bike is available to buy at www.apexrides.com and will be stocked on www.johnlewis.com.
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