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Market: AIM:SEE
52-week High/Low: 11.90p / 2.75p
Sector: Technology Hardware & Equipment
Market Cap: 263.25M
Seeing Machines Limited (LON:SEE)

Seeing Machines Limited

Seeing Machines, (AIM: SEE) is an industry leader in computer vision based human sensing technologies which enable breakthrough solutions in safety, performance and user experiences. With more than 15 years of deep R&D investment and experience, Seeing Machines uses advanced sensing technologies to track heads, eye and faces in order to variously detect, interpret and predict cognitive...

Seeing Machines Limited

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Big picture - Why invest in Seeing Machines Limited

Seeing Machines Limited Snapshot

Seeing Machines enhances operator performance and safety through real-time monitoring and intervention, enabled by intelligent sensing technologies and analytics.


Global Partners.
Global Support.

Seeing Machines signed a global alliance agreement with Caterpillar Global Mining in 2013. Together we are reducing fatigue and distraction events, through real-time monitoring and intervention, by an average of 80% in mines around the world.


You're in good company

Seeing Machines' in-cab, real-time Driver Safety System (DSS) monitors fatigue and distraction events.

Fatigue is a known cause of serious fleet incidents around the world. Reducing the number of incidents is a major goal for operators, owners, insurers and every road user.


Future of eye-tracking

Seeing Machines works closely with select research and development partners to refine eye-tracking, head movement and gaze-tracking technologies based on Fovio, our future product research platform.


Here are a few related videos from Seeing machines:

CES 2015

Automotive grade eye tracking demo



Seeing Machines builds image-processing technology that tracks the movement of a person's eye, face, head and facial expressions. The technology makes a regular camera intelligent: able to evaluate each facial movement, process it, and then interpret this data to better understand a person's behaviors.



Real-time driver fatigue, distraction and accident prevention technology.

Mobile-device use and microsleeps are two of the most common unsafe behaviors that impair a driver’s ability to react in time to potential road hazards.
Fleet drivers need positive support when drowsiness and inattention take hold. Seeing Machines Fleet provides that support when drivers need it most.


Safety Telematics

We believe that technology makes our lives better and our roads safer. Driver sensors inside the vehicle provide critical information that we use to prevent accidents caused by driver fatigue and distraction.

     Discreet dash-mounted sensor. Give your drivers freedom to operate naturally.

     Real-time Prevention
     In-cab driver alerts. Prevent fatigue & distraction events before an accident.

     Continual Improvement
     24/7 event monitoring and data analytics. Make smarter and safer decisions.

Seeing Machines builds image-processing technology that tracks the movement of a person’s eyes, face, head, and facial expressions. We’ve implemented this best-in-class technology into an Advanced Driver Assistance System (ADAS) that monitors driver fatigue and distraction events in real time, enacting an intervention strategy that improves driver and environmental safety.




Seeing Machines supplies the global automotive industry with class-leading Driver Monitoring Systems (DMS).

We partner with automotive suppliers to deliver DMS to automakers in a form suitable for series production, leveraging our ability to customize and seamlessly integrate our core technology into each car design from both hardware and software standpoints.

Driver Monitoring Systems

Our Driver Monitoring Systems (DMS) technology features fully automatic functionality, operation in full sunlight, operation in low light & at night, completely invisible IR illumination, and support for multiple cameras.



We believe that technology makes our lives better and our roads safer. Sensors inside the operator’s cab provide critical information that we use to prevent accidents caused by driver fatigue and distraction.

Our proven solution is already in thousands of haul trucks, saving lives all around the globe.



In the mining industry, fatigue is a real and very serious issue. Long shifts, monotonous and dangerous routes, late-night and early-morning hours all contribute to fatigue and distraction events, which can cause an accident within a matter of seconds.

Seeing Machines builds image-processing technology that tracks the movement of a person’s eyes, face, head, and facial expressions. We’ve implemented this best-in-class technology into an Advanced Driver Assistance System (ADAS) that monitors driver fatigue and distraction events in real time, enacting an intervention strategy that improves driver and environmental safety.

Seeing Machines has been protecting haul truck operators and the mining industry for more than eight years. What initially started as field studies has continued with the increasing deployment of Seeing Machines Mining in thousands of haul trucks.
Seeing Machines analyzes operator fatigue and distraction data for continuous improvement and refinements to deliver the most effective safety monitoring system in the industry. With an average of 80% reduction in fatigue events over the last four years, operators are protected more than ever.

With more than 15 years of experience, Seeing Machines technology is a proven safety solution that reduces the number of accidents, supports drivers behind the wheel, and saves lives. We have had unparalleled success in the mining sector with over 4,000 units shipped and a partnership with Caterpillar Inc.



Commercial pilots are required to perform under pressure, dealing with fatigue and high mental workload while accomplishing complex, safety-critical tasks. Seeing Machines provides insights into pilot performance, from simulation-based training and assessment, to understanding the pilot during critical stages of flight.

Together with our partners in the aviation industry, Seeing Machines is enhancing safety and productivity of airline transportation by bringing our trademark class-leading technology into this global market.




Locomotives travel great distances, often at night, putting operators at risk for distractions and drowsiness. Though trains have become more sophisticated and automated, track design, switches, routing, and speed limits still need an operator’s full attention. Staying awake and focused is paramount as accidents are extremely costly, risking loss of life and endangering the environment with flammable or hazardous waste materials.
Our premier partner, Progress Rail and Electro-Motive Diesel, saw the value we were delivering to the mining sector. We signed our partnership agreement to undertake joint production and market development activities to bring innovative and value-added technology to the rail industry.



David Gaul - Non-executive Director

David Gaul is co-founder, non-executive director and past President of CEA Technologies Pty Limited, a highly successful technology company that designs and develops radar and communications technology. David was the Australian Technology Entrepreneur of the Year in 2003 and Australian Export Hero 2009/2010.  David has over 20 years’ experience in high-tech commercialisation. David is a founding fellow of the Australian Institute of Company Directors.


Ken Kroeger - Executive Chairman

Ken Kroeger is a successful technology entrepreneur who founded Catalyst Interactive, an internationally recognised 3D simulation and training provider which was acquired by KBR (one of the world’s largest engineering, procurement, defence and construction companies) in 2008. At Catalyst, Ken grew the organisation from inception to an international business through technical innovation and sound leadership.

Ken’s background in technology, R&D, business management and international sales and marketing to defence, government and industry provides Seeing Machines with a strong commercial focus backed by the organisation’s proven R&D and engineering capability.


Mike McAuliffe - Chief Executive Officer

Based in Silicon Valley, California, Mike brings over two decades of senior management experience in successfully building an array of global private and public high technology businesses in the semiconductor, embedded software and electronics industry, ranging from start-ups through extensive M&A to global corporations in multiple market verticals. Prior to joining Seeing Machines, he was CEO of Powervation Inc, a Digital Power Processor semiconductor company which he helped build from start-up to a market leader in Software-definedPower and which was acquired by Rohm Semiconductor in 2015, where he spent a year leading their global digital power business expansion. Mike earned a B.Eng (electronics) from UCC (Ireland), MBA from Henley Management College (UK) and is a graduate of Harvard Business School (AMP), USA.

Mike Roberts - Non-executive Director

Mike Roberts is a London-based private investor who has been an active shareholder in the Company since the 2005 IPO. Prior to joining the Board, Mike spent 15 years at JPMorgan in the Emerging Markets Group. At JPMorgan, Mike’s responsibilities were primarily in the trading, sales and placement of corporate debt in the Eastern Europe, Africa and Middle East regions. Mike holds a BA in Economics and MSc in Investment Management.


Rudy Burger - Non-executive Director

Rudy is a leading corporate development expert within the digital imaging technologies sector. Over the past 25 years, he has founded five digital imaging companies in the U.S., run a European public company, and served as a senior executive for two Global 500 companies. He is an effective, results-oriented professional with a proven track record in strategic planning, change management, and corporate development. Prior to Woodside Capital Partners, Rudy led the restructuring of Scipher plc, a UK public company and was the founding CEO of the MIT Media Lab Europe, a joint venture between MIT and the Irish government. In addition to being the Managing Partner of Woodside Capital Partners, Rudy serves on the boards of two UK-listed companies, Bango plc (AIM:BGO) and Seeing Machines plc (AIM:SEE). Rudy has a BSc and MSc from Yale University and a PhD from Cambridge University.


James Walker - Director of Finance

James Walker is an entrepreneurial and a passionate finance executive who thrives on commercialising Australian technology across global markets.  James has extensive experience across a wide range of international high growth businesses, including the mining services, hotels, sales and marketing, biotechnology, technology and commercialisation sectors.  He has completed M&A transactions, IPO listings, follow-on share placements, other capital raisings and is experienced in Australian Stock Exchange (ASX) compliance, corporate governance and institution and shareholder communications.  James brings direct industry experience through his previous roles of CFO, COO and Acting CEO of a company specialising in driver fatigue monitoring technology. James is a Fellow of the Institute of Chartered Accountants of Australia and has a Bachelor of  Commerce degree from the University of New South Wales.


Jim Walker - Non-executive Director

James Allan (Jim) Walker has worked with equipment dealers supplying construction, agriculture, mining, government and marine industries for 44 years. Jim started out as an apprentice diesel/heavy equipment fitter with Hastings Deering, the Caterpillar dealer for Queensland, Northern Territory, Papua New Guinea and Solomon Islands.  In 2000, Jim was appointed Managing Director of WesTrac, the Caterpillar dealer for Western Australia. In 2007, Jim was promoted to Chief Executive Officer of WesTrac, whose territory takes in Western Australia, New South Wales, Australian Capital Territory and North East China. Jim retired from WesTrac in late 2013.  Jim is a member of the Australian Institute of Company Directors (AICD) and Australian Institute of Management (AIM WA), holding the position of President WA (2008 – 2010) and National President – Australia (2010 – 2013). Today, Jim is a Non-executive Director of Macmahon Holdings, Skilled Group, RAC Holdings (WA) and the State Training Board (WA), and a Trustee of WA Motor Museum and a member of Wesley College Council.

Significant Shareholders


Shareholder Number of Shares % of Total Shares in Issue

VS International Venture Pty. Ltd. 129,654,000 12.08%

Royal Bank of Canada 55,523,390 5.17%

FIL Limited 47,226,818 4.40%

Investec Asset Management Limited 45,590,116 4.25%

United States

Seeing Machines Inc

6861 N Oracle Rd

Tucson, AZ 85704



Phone: (888) EYE GAZE

Or: [888 393 4293]


Mountain View

148 Castro Street #A2

Mountain View

CA 94041




Seeing Machines Limited

Level 1, 11 Lonsdale St, Braddon

Canberra ACT 2612



Postage: GPO Box 782 Canberra ACT 2601 AUSTRALIA


Phone: + 61 2 6103 4700

Fax: + 61 2 6103 4701

Email:[email protected]



Domingo Faustino Sarmiento 387, Ñuñoa,
Santiago, Chile


Phone: +56 2 2269 1654

Share Register


Computershare Investor Services Pty Limited

GPO Box 2975

Melbourne, Victoria, 3001



United Kingdom

Computershare Investor Services Plc

PO Box 82

The Pavilions

Bridgewater Rd

Bristol BS99 7NH

United Kingdom




Clayton Utz

333 Collins Street


Victoria, 300



United Kingdom

Field Fisher Waterhouse LLP

Riverbank House

2 Swan Lane

London EC4R 3TT

United Kingdom



Ernst & Young

51 Allara Street

Canberra ACT 2600



Financial PR

Newgate Threadneedle

Aldermary House

10-15 Queen Street

London EC4N 1TX

United Kingdom

Seeing Machines Limited Timeline

June 07 2018
June 07 2018
June 05 2018
June 05 2018
May 21 2018
May 17 2018

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